Calor

Agency: Sentido
Identity

Director & Designer
2021



Calor (Colectivos de Acción Local para la Regeneración) is a non-profit organization dedicated to the Regeneration of ecosystems in Peru that involves and empowers communities to improve people's quality of life through collaboration.

Our approach started by creating a very simple and functional identity, with a strong and powerful symbol that generates remembrance in the communities, clear messages and a color palette that complements the neutrality of black and white.












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